MBA-Level Business Skills.
30 Minutes a Day.
Institutional-grade business education for the builders of tomorrow. Self-guided, free, and designed specifically for high-performance engineers.
12
Full Curriculum
30
Curated Library
30min
Focused Learning
$0
Open Access
Premium Business Mastery
+90% Efficiency
Simple enough to actually do
No 2-hour lectures. No homework deadlines. No cohort schedule. Just show up for 30 minutes and your dashboard tells you exactly what to do.
Sign up free
No credit card. No commitment. Your Day 1 plan is waiting the moment you enroll.
Open today's plan
Every day shows exactly what to read (with chapter), what to watch (direct YouTube link), and one task.
Apply to your business
Every lesson ends with something you build for your real company. Not theory — execution.
What a typical day looks like
Specific chapter, specific pages. 30 min max.
Direct YouTube link. Watch during lunch.
Apply the concept to your business. 20–40 min.
One reflection prompt. 10 minutes.
You build products. Now build the business.
Developers & Engineers
You can build anything. Now learn to build a business around it.
Solo Founders
Stop making business decisions on gut feel. Build a real operating system.
Technical Co-Founders
Your co-founder handles the code. You need to own the business side.
From first principles to Fortune 500 thinking
Each phase builds on the last. Go at your own pace — the program tracks where you are and what's next.
Business Foundations
Mental models, financial intelligence, and systems thinking. Understand how any business actually works.
Weeks 1–16Core Business Mastery
Strategy, marketing, sales, and operations — the four engines every winning company runs on.
Weeks 17–56Advanced Strategy & Leadership
Leadership, innovation, and negotiation. Transition from operator to architect.
Weeks 57–96CEO-Level Mastery
Corporate finance, VC & M&A, and global economics. Think like a capital allocator.
Weeks 97–144Everything built-in. Nothing held back.
30 Min a Day
One reading block, one video, one task. Designed to fit around your real life — not replace it.
30 Curated Books
Every book links to a free option. Open Library, YouTube summaries, or the author's own resources.
World-Class Videos
Y Combinator, Harvard, Stanford GSB, a16z — every video linked directly. One click to watch.
Real Deliverables
Not quizzes. You build strategy docs, financial models, and sales playbooks for YOUR business.
Apply to Your Business
Every concept maps to your real company. This is learning by building.
Founder Community
Learn alongside developers, founders, and engineers building real companies worldwide.
From the community
"The strategy module completely changed how I position my product. Built my entire GTM from the Rumelt framework."
"I've shipped 5 side projects. None made money. This curriculum taught me why — and exactly how to fix it."
"The financial intelligence module alone was worth it. I finally understand our unit economics and LTV:CAC ratio."
Start today.
30 minutes is all it takes.
Your Day 1 plan is ready the moment you sign up. One chapter. One video. One task. That's it.